Public Relations

Public relations has existed as a professional discipline for nearly 100 years. Some of the tools have changed, but the basic underlying strategy behind a Public Relations campaign is still fundamentally the same. Founded in 1995, EASTWEST has witnessed the industry change over nearly twenty years and has learned what works and what doesn’t. Traditional […]

Public relations has existed as a professional discipline for nearly 100 years. Some of the tools have changed, but the basic underlying strategy behind a Public Relations campaign is still fundamentally the same. Founded in 1995, EASTWEST has witnessed the industry change over nearly twenty years and has learned what works and what doesn’t. Traditional PR services are at the foundation of any agency and EASTWEST prides itself on its experience there.

EASTWEST is an agency with strong roots in Asia, and our PR services reflect that.  These services are specifically targeted and localized to each market, and have been proven time and again in helping our clients ‘Get Noticed in Asia’ and China. The video below introduces three of EASTWEST’s most popular PR services, including media relations, corporate communication, and media training.

Check out this short video introduction below:

The embedded video above is hosted on Youku. To access the video on YouTube, please click here.

The mainstay of our activity is media relations, maintaining a solid set of relationships with journalists who are interested in our broad portfolio of clients.

Our media relations offerings include:

– Analyst Relations
– Client Case Studies
– Contributed Articles
– Copywriting
– Corporate Social Responsibility, Cause PR & Community Engagement
– Crisis Communications
– Editorial Opportunities Pitching
– Industry Thought Leadership Articles
– International PR Coordination
– Interviews (face-to-face, email, phone, or broadcast)
– Localization & Translation
– Media & Stakeholder Mapping to Business Targets
– Media Briefings
– Media Monitoring
– Media Training
– Press Release Distribution (Local and Corporate)
– Reputation Management
– Speaking Opportunity Sourcing
– Surveys and Polls Submissions

 

Want to know more about the traditional PR services EASTWEST can provide? Reach us through our contact form.

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