Case Studies
Briefing: The University of York, one of the UK’s leading universities, celebrated its 50th anniversary in Beijing, China on March 23, 2013. Three graduation ceremonies for York students from China were held as part of the celebration. Prior to the ceremonies, EASTWEST PR was appointed to help organize media activities for York in Beijing, [...]
The Brief Restaurant Week is Asia’s largest annual fine dining event and is organized by DiningCity.com, an online dining guide website which offers online restaurant reservation service. DiningCity.com was looking for PR support in Beijing to promote 2013 Beijing Restaurant Week taking place from March 4th to 10th. EASTWEST Public Relations was chosen by DiningCity.com to [...]
Briefing IEEE-SA, a globally recognized standards-setting body within IEEE, develops consensus standards through an open process that engages industry and brings together a broad stakeholder community. Recommended by EASTWEST PR, IEEE-SA was invited by Modern Grid magazine to participate in the 2nd China International Smart Grid Information Communication Tech Summit to share global smart grid knowledge. [...]
Briefing Since 1995, EASTWEST PR has helped institutions, schools and universities get noticed in Asia. This case study illustrates works done for The University of York, SIE School, Dulwich College, Elite English, Wddings Beautiful and Catalai Internships programme. With its integrated approach of communication, EASTWEST PR has been able to raise its clients visibility, in [...]
Briefing: LehmanBrown International Accountants is a China-focused accounting, taxation and business advisory firm. LehmanBrown operates dedicated offices in Beijing, Shanghai, Hong Kong, Macau, Shenzhen, Guangzhou and Tianjin and manages an extensive affiliate network providing service throughout China. EASTWEST Public Relations was appointed by LehmanBrown to 1. Spread the word of the expulsion of Edward Lehman, [...]
