Category: Case Studies
IEEE@SGWF 2011
IEEE@SGWF 2011 Briefing IEEE is the world’s largest professional association dedicated to advancing technological innovation and excellence for the benefit of humanity. IEEE was looking for PR support in China prior to the Smart Grid Word Forum (SGWF) taking place in Beijing from September 28 to September 29, 2011. The scope of [...]
Irdeto’s Image At TelkomVision Press Conference In Indonesia Viewed Highly
Briefing Irdeto, a global software security company and TelkomVision, Indonesia’s leading Direct-to-Home broadcast operator recently held a press conference in Jakarta May 10th, 2011 announcing their partnership whereby TelkomVision will use Irdeto’s Conditional Access System to significantly increase its market size and grow it’s subscriber base. Strategy EASTWEST Public Relations was hired by Irdeto to [...]
Bayer Crop Science’s ONE Strategy Sown With EASTWEST PR
Bayer CropScience strives to be the global innovation leader, discovering new approaches and providing sustainable crop solutions from seed to harvest and beyond. At the time of EASTWEST’s hiring, Bayer CropScience was going through internal restructuring with the goal of aligning themselves more with their ONE strategy. EASTWEST PR was hired as an external agency to optimize their internal communications network in APAC as well as assist in the alignment of the ONE strategy.
Promoting Avnet Technology Solutions in Asia Pacific
Briefing: Avnet Technology Solutions re-appointed EASTWEST PR on August 1, 2010 to manage PR campaigns in the Asia Pacific focusing on ASEAN, China, Australia and India. Consistent to FY2010, the PR goals are to create positive awareness and enhance reputation of Avnet Technology Solutions and to raise the profile of ATS [...]
Irdeto Becomes a Stronger Presence in the Chinese Media through Proactive PR Strategies
Through working with EASTWEST PR, Irdeto’s presence in the Chinese has increased through proactive public relations. A very notable example of this is Irdeto’s attendance of CCBN 2011.
Protected: Promoting business in Asia Pacific: Avnet TS
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Irdeto @ CASBAA
Irdeto is one of the most advanced software security and media technology company in the world. EASTWEST Public Relations was commissioned by Irdeto to take charge of regional public relations and ultimately to raise the business image in Asia’s market through building the relations with the general and trade media in APAC region. For CASBAA case, EASTWEST presented for on-site arrangement and media management.
Edison Capital Partners
EASTWEST Public Relations was commissioned by Edison Capital Partners to promote the 100-million-dollar brokered loan amongst Chinese and English language press. The objective was to raise the company’s profile in China’s financing sector and develop opportunities for visibility.
Avnet-Huawei
Briefing EASTWEST Public Relations assisted in media relations work for a signing ceremony by Avnet Technology Solutions and Huawei Technologies Co. Ltd, in Beijing. The objective was to raise Avnet’s profile in China and foster close relationships with both foreign and local media. 106 media clips were generated within 14 days Our Strategy To [...]
The University of York
EASTWEST Public relations was contracted by The University of York on November 3, 2009 to provide the following services for The University of York China graduation ceremony on April 17, 2010.