Category: Agency news
EASTWEST PR welcomes new Interns to Beijing
EASTWEST Public Relations continues the tradition of passing on the knowledge through the intern program with three new interns in the Beijing office. Ben Carton began his search for an internship in the early stages of his second year at the University of Nottingham in the UK. Said Ben: “At EASTWEST PR, I have been [...]
AB SCIEX Appoints EASTWEST PR
Global leader in life science analytical technologies, AB SCIEX, recently appointed EASTWEST Public Relations to manage its public relations campaign in the Asia Pacific region. The engagement is for a period of one year and involves offline and online PR strategies. AB SCIEX sees tremendous potential in helping customers in APAC, particularly in China, the [...]
Digital Realty Trust Selects EASTWEST PR
Digital Realty Trust, a global owner, operator and developer of wholesale data centres, recently appointed EASTWEST Public Relations to handle its media relations in Singapore. Digital Realty Trust made a strategic entry into the Asia Pacific market with the recent acquisition of a data centre property in western Singapore. Digital Realty Trust decided [...]
Cards Asia 2011 Remains the Preferred Platform for the Latest in Smart Payments, Smart Technologies
The 16th edition of Cards Asia took place from April 13 – 15, 2011. The exhibition, held in Suntec Convention Centre in Singapore, saw over 200 exhibitors from more than 20 countries introducing and sourcing new applications and solutions on smart cards and payments. EASTWEST Public Relations was appointed by Terrapinn as the official PR agency [...]
EASTWESTPR Joins Worldwide Network GlobalComPR
EASTWESTPR is now a member of the worldwide organization GlobalComPR Network or GCPR starting April 1, 2011. The agreement, drawn up in the month of March, made official the partnership of EASTWEST PR and GlobalCom.
EASTWEST PR Appointed by Terrapinn for Cards Asia PR
EASTWEST PR is all buckled up to promote Cards Asia 2011 after its recent appointment by global B2B media company and conference organiser Terrapinn. This is the second year that the two B2B specialists partnered to create awareness on Asia’s number one smart cards and payments innovation industry show. Themed “Get Smart”, Cards Asia 2011 [...]
Three Ways of Cementing Relationships with Journalists
The Best Practice of EASTWEST PR in Building Good Relationships with Media By Jie Ann Relationships with journalists are a long-term investment. Based on years of understanding and experience, we’d like to provide three simple yet critical principles in terms of building and maintaining good relationships with journalists. Respect for Journalists & Reporters PR practitioners [...]
2010, what a wonderful year!
2010 has been the year for online videos with businesses around the world adopting this new concept and embracing the efficiency of video promotion. in 2009, there were already 33.2 billion views of videos made for the internet.
In 2010, Eastwest PR has produced, edited and published more than 20 online videos on both Western and Chinese online video networks.
EASTWEST Singapore announces new joiners
EASTWEST Public Relations announces the appointment of Laurent Decosse as PR Associate. Decosse is a specialist in Traditional and Digital media services.
Irdeto Selects EASTWEST for Regional PR; Agency Expands
Irdeto, an advanced software security and media company, has chosen EASTWEST to provide regional PR service for the Asia-Pacific region. Irdeto pioneering the idea of Media 3.0, which addresses the desire of end users to view purchased content on a variety of media platforms, such as tablet computers and smartphones.