It’s the holiday season and as a PR professional, you probably have a pile of press releases on your table to disseminate before the holiday shopping craze hits. This also means, your endeared media friends would also receive a considerable amount of press releases during the period. The next question is how to get your press release noticed and read instead of others’.
Many industries in the B2B space have a list of specialized trade publications. It can be a challenge to keep up with these publications, world news, blogs and other news outlets of interest. To stay on top of media monitoring and share of voice reporting in the industries we cover, we use a number of […]
Today, a majority of Chinese people access internet with a mobile device. Wechat, with 300 million users, geo locattion, CRM and payment features has become a strategic marketing tool for Universities trying to crack the enormous potential of China.
Sanjay Bose, our new Regional Associate Director based in India, sat down with us at our Singapore office to tell us a bit about himself. An industry veteran, Sanjay’s wealth of experience dates back to when India opened itself to foreign businesses. He entered Public Relations after a stint in Journalism, and has since worked […]
Good news! The renovation work in our Singapore office has been completed! Thus we will be moving back to our old office located at 12 Purvis Street, #02-01, Suite C, Singapore 188591, on November 5th. Our telephone line will stay the same, which is +65 6222 0306. Kindly deliver your letters and magazines to the […]