Search Results for: communication
Total Telecom call for entries to the “Asia Communication Awards.”
Recently, a prominent Japanese company experienced a case of social media marketing gone awry. UCC Ueshima Coffee Ltd (UCC) had an established, eleven-year long marketing campaign called, “Good Smile Coffee.” This campaign made use of traditional PR activities utilizing traditional media vehicles, such as magazines and newspapers. This year, UCC wanted to get ahead of […]
The hyper-interconnectivity of social media networks means that information is being shared among online users at viral speed. When a crisis hits, it no longer takes days for the media to pick it up and distribute it in print. We are now looking at hour by hour escalation of a crisis and how it can […]
The 2nd International Conference on Networks Security, Wireless Communications and Trusted Computing (NSWCTC 2010)
The 2nd International Conference on Networks Security, Wireless Communications and Trusted Computing (NSWCTC 2010) serves as a forum for researchers, industry professionals, and academics interested in networks security, wireless communications and trusted computing, with the goal of fostering interaction.The conference was sponsored and supported by Beijing Chapter of IEEE Communication Society, Research Association of Modern […]
I’ve been a communication consultant in China since 2002, so I’ve seen a lot of RFPs for internal communication projects. But I’m always scared to see clients who ask their agencies or consultants to deliver a set of communication collateral without budgeting for any employee research, either before or as a part of the project. […]
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